Scientific journal
Научное обозрение. Педагогические науки
ISSN 2500-3402
ПИ №ФС77-57475

Personal portfolio

THE PEDAGOGICAL STRATEGY OF FORMATION OF THE COMPETITIVE PERSONNEL OF THE GENERAL EDUCATION ORGANIZATION

Donina I.A. 1
1 Novgorod State University by the name of Yaroslav the Wise
Now at the stage of development of education it is very significant to mention such characteristic of the general education organization as competitiveness. Competitiveness of the organization is defined by a level of development of competitiveness of its personnel. In this article the problem of formation of competitiveness of the personnel of the general education organization is studied; the essence and the importance of pedagogical strategy for formation of this quality in the context of educational marketing reveals. The influence of the mechanism of the competition on development of the general education organization is shown. This article reveals the essence of development of the general education organization in modern conditions, interdependence between competitiveness of the organization and competitiveness of the personnel. Components of competitiveness of teaching staff: the personal (associated with the formation of competitive personality of the teacher (leader) in the educational market, corporate (associated with the teaching staff in the formation of a comprehensive competitiveness of the organization) and institutional (aimed at supporting and developing the competitiveness of education as an institution) and the main pedagogical strategy, which is directed on formation of competitiveness of the personnel is considered.