Novikov D.S. 1
1 Volgograd Social Pedagogical University
The article examines the role of culture in the development of health-creative culture subject of post-industrial modernization. The author believes, that the structure of the internal organization must conform health-creative educational activities and include: 1) health-creative information, 2) norms and values, and 3) the standards of health-creation, 4) health-creative targeting, 5) health-creative practical knowledge, skills and technology. 6) behaviors, 7) the ability of self-reflection (evaluation of their own behavior in terms of both cultural health-creative culture standard). There are two main functions health-creative culture: 1) reproduction of established norms, standards and practices of health-creation, 2) the construction of new models of health-creative practices. Argues that health-creative teaching activities should be focused not only on the acquisition of technology of health-creation how to develop its meaning, is the formation of the personality, to rise above his own nature.